Adam Alter PhD

Adam Alter is a social psychologist and professor at New York University's Stern School of Business. He is the bestselling author of *Anatomy of a Breakthrough: How to Get Unstuck When It Matters Most* and *Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked*. His research explores the ways in which the environment shapes human behavior, and his TED talks have been viewed millions of times.